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Today, SBSBelgium released an important update of its 2deScherm application on iPad, iPhone, iPod & Android. The app goes beyond its initial target group of ‘Komen Eten’ or ‘Huizenjacht’ and integrates now an interactive electronic program guide (EPG).
With the start of the new TV season, 2deScherm expands its functionalities towards the whole Flemish TV audience. The app does not only give an overview of the programs of VT4 and VijfTV, but also integrates other dutch speaking channels (één, canvas, VTM, NED1, …).
When opening the iPad app, the user will see a clever designed TV grid. Other than similar EPG apps, 2deScherm uses appealing pictures to visualize the individual formats. This results in a beautiful mosaic effect. In addition, behind every picture (or program) there is a specific page related to the TV show including: pictures, videos, content description, a chat and Twitter wall.
The 2deScherm user can also give ratings on TV shows. The overall ratings are visible on the TV grid. This will motivate people to select TV programs not only on content or popularity, but also following the ratings of other 2deScherm users. A new way of watching TV !
Next to the new EPG module, the existing formats of ‘Komen Eten’ and ‘Huizenjacht’ continue with new episodes starting today.
MobileWeb was in charge for the development of the application and broadens with it, its portfolio in Social TV mobile applications.
The 2deScherm app is available on iPad and iPhone, the Android app will be updated later this week.
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